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DELIVERABLES:
Identity
Print Collateral
Packaging
Website
Social Media
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OBJECTIVE:
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When an individual loses someone to suicide, there is often
a lapse of communication from their friends and family members. Individuals do not know what to say or how to
offer comfort during this difficult time.
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SOLUTION:
The objective of my design campaign is to bridge the gap of communication between individuals who are grieving over
the loss of a loved one due to suicide and those around them who wish to comfort them. This campaign will focus on providing tools, resources, and educational materials to help both those grieving and those trying to offer support, comfort, hope, and love.
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SENIOR CAMPAIGN: 4us;
IDENTITY
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The campaign is titled 4us; because it is not just for him. It is not just for her. It is not just for you and it is not just for me. It is 4us; together, forever. Grief does not have an end date and 4us; will be a continuous resource to help those throughout their
grieving process.
PRINT COLLATERAL
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Tools and resource materials were designed for an educational packet. This includes informational materials individuals may need in order to understand and communicate with a person who lost a loved one to suicide.
Packet
Bifold
Checklist
Brochure
PACKAGING
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Individuals can choose to send their loved one who is struggling a healing box. There are three types of healing boxes which are comfort, love, and hope. Each item selected for the boxes was carefully considered in order to help the receiving individual heal. Each item touches the emotional and physical senses in order to help stimulate comfort, love, or hope.
Healing Boxes
Healing Boxes
Healing Boxes
Healing Boxes
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SOCIAL MEDIA
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An Instagram account was designed to post quotes of encouragement or support messages to help people who are struggling over their loss and to educate individuals as to how to help people bereaving. On this account, there will also be advertisements about the packages they can send or receive.
WEBSITE
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The 4us; website offers information, tools, and resources to help people communicate during the loss of their loved one due to suicide. It is a platform that combines every aspect of the organization for easy access and useful information in order to help people who are struggling.
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